A dashboard needs to deliver the best user experience possible. Otherwise, users won’t come back. It’s not enough to just know if a dashboard was accessed or not. That measure can be found in simple counters. But are they accessing the parts of the dashboard we designed for them? For example:
We created the DDA (Dashboard Design Analytics) to help find the answers to these questions and many others. DDA collects user interactions and reports on how customers are using Tableau dashboards. And of course, a Tableau dashboard is created to show the results!
Understanding how users are interacting with dashboards, what selectors or menus they access, what sections they use most often, and what they don’t use, offers tremendous insight into design improvements.
The analytics generated by DDA can then be used to fine tune dashboards, or create new ones, based on how customers actually use them.